We were so excited to finally share the news with featured artists that their designs landed in the Minted collection at Target. At the time, we stated that we were looking for items for Minted’s collection of winter, holiday, and Christmas-themed patterns and placed images that could be used on a variety of items. Many of the designs were winners of Minted’s Festive Holiday Fabric & Wrap Quickfire Challenge, which opened in February 2018. Minted artist Lea Delaveris spotted her “Excited” reusable gift bag design at her local Target in the Columbus, Ohio, area.

Gift packaging launched in early December on Minted endcaps in the Wondershop section in approximately 1,400 Target stores.

Additional boxed cards, holiday greeting cards, and a few reusable polypropylene gift bags appear on endcaps (a display at the end of an aisle) in the greeting cards section of Target in approximately 1,700 stores.

Boxed holiday cards are located in Target’s holiday section, fondly known as “Wondershop”, toward the back of the store in approximately 1,400 locations.

Featured from left: “Multicultural Santas” by Melanie Mikecz “Plum Flowers” by Katharine Watson “Little LaLa” by Carrie O’Neal “Indigo Wave” by Yaling Hou Suzuki “A Merry Little Christmas” by Sandy Gervais and “Bohemian Border” by Susanne Kasielke.Ībout the Minted Holiday collection at Target Minted artist Kim Morgan took this photo of Minted wrapping paper rolls at a Target store in Gilbert, Arizona. It makes me proud to be part of an amazing community with such talented designers.” “The best part was seeing a Target guest walk up to the display and gush about how beautiful the Minted products are. “I always dreamed of seeing my designs in big retail,” she says of seeing her “ Presents ” design on a gift bag and stickers in a San Bruno, California, store. What’s it like for Minted artists to see their designs for sale in their local Target stores? For Joyce Pinheiro of Travel and Tart, it was a bit surreal-in the best possible sense. Minted artist Carrie O’Neal posted this shot on her Instagram showing herself (wearing the “TOUCHDOWN shirt”) and friends holding rolls of Carrie’s “Little LaLa” wrapping paper in Cincinnati, Ohio. “Mariam wanted to showcase the products and brand in the best way possible, and she put a lot of thought into every detail, from the manufacturing to the packaging, displays, and product placement,” Deborah says. Minted Founder and CEO Mariam Naficy led the creative direction of the Minted Holiday collection for Target. The community should be proud-Target is a big deal,” Deborah says.

“We had so much fun working on this project and love showcasing an array of artists’ designs. The launch marks the debut of Minted wrapping paper rolls, paper gift bags, stickers, and gift tags with ribbons-an exciting moment for the company, says Deborah Baltodano Tilson, Minted’s Director of Business Development.

And with Minted-branded endcaps in nearly all Target locations, it’ll be difficult for guests to not take notice. We’ve expanded our Target partnership by rolling out 49 holiday products in phases, beginning in November with 16 sets of boxed holiday cards, followed by single greeting cards and holiday gift packaging items. The 2018 holiday season will go down in history as yet another major Minted milestone. Minted Founder and CEO Mariam Naficy posted this photo at a Target store in Minneapolis with Brady Wood, SVP of Artists and Partnerships, on her Instagram.

Target christmas wrapping paper